The Internet has made it possible for media files to be stored in limitless spaces. Due to the absence of physical media, the product is distributed faster and traditional means of disseminating media are deemed obsolete. For all its advantages, digital content delivery will eventually be the norm in the entertainment industry. Eventually, the open market can lower the prices.
By not using the media formats that consumers have been accustomed to, there is a bigger chance of getting attention and making profit easily. Anyone can own the files by searching for them at streaming or download websites. Aside from the newly produced content, movies or songs that came before the Internet are converted to digital format and are shared online.
Online media delivery has enabled the release of trial versions or previews to entice customers about the release of the full version. This is a widespread tactic in gaming industry wherein a beta version download of the game is released before the final version. Online bandwidth has made it possible to store huge files that can be downloaded by multiple users at once.
This type distribution also enabled peer-to-peer file sharing from one computer to another. This way, anyone can have media files for a minimal file or for free but with high quality. Digital delivery can be compared to a content management programs for blogging and quick-build websites.
Since content can be distributed, directly distribution companies and publishers can be eliminated. In the old days, these companies work to distribute and sell the products in retail stores. As a return of favor, they have the legal right to a slice of the revenue. Now, a developer can showcase his work in an online store, dictate his own price and rake in most of the income.
Online distribution also gives confidence to budding executives who desire to make fresh yet risky media titles. Due to the limited space in their stores, managers only sold products that will definitely sell. Since producers take cue from their consumers, they are provoked to create along the proven methods that sell. Online distribution platforms enable executives to create innovative offerings without sharing profit with others.
Delivering content digitally has some negative implications too. The most evident of which is media piracy wherein the creation of an artist or a developer is distributed online without permission and paid royalties. A musician, an author or a game producer can become famous yet he does not earn up to his potential. Once the file is saved to a person's computer, he can pass on the material through an external hard drive or through peer-to-peer sharing.
Even though there are negative implications, artists are still in favor of digital delivery because it gives them more control over their output. From conceptualization to production, they can call the shots without thinking about possible issues and lawsuits when it comes to ownership. It also gives producers the power to dictate a fair price for their work.
By not using the media formats that consumers have been accustomed to, there is a bigger chance of getting attention and making profit easily. Anyone can own the files by searching for them at streaming or download websites. Aside from the newly produced content, movies or songs that came before the Internet are converted to digital format and are shared online.
Online media delivery has enabled the release of trial versions or previews to entice customers about the release of the full version. This is a widespread tactic in gaming industry wherein a beta version download of the game is released before the final version. Online bandwidth has made it possible to store huge files that can be downloaded by multiple users at once.
This type distribution also enabled peer-to-peer file sharing from one computer to another. This way, anyone can have media files for a minimal file or for free but with high quality. Digital delivery can be compared to a content management programs for blogging and quick-build websites.
Since content can be distributed, directly distribution companies and publishers can be eliminated. In the old days, these companies work to distribute and sell the products in retail stores. As a return of favor, they have the legal right to a slice of the revenue. Now, a developer can showcase his work in an online store, dictate his own price and rake in most of the income.
Online distribution also gives confidence to budding executives who desire to make fresh yet risky media titles. Due to the limited space in their stores, managers only sold products that will definitely sell. Since producers take cue from their consumers, they are provoked to create along the proven methods that sell. Online distribution platforms enable executives to create innovative offerings without sharing profit with others.
Delivering content digitally has some negative implications too. The most evident of which is media piracy wherein the creation of an artist or a developer is distributed online without permission and paid royalties. A musician, an author or a game producer can become famous yet he does not earn up to his potential. Once the file is saved to a person's computer, he can pass on the material through an external hard drive or through peer-to-peer sharing.
Even though there are negative implications, artists are still in favor of digital delivery because it gives them more control over their output. From conceptualization to production, they can call the shots without thinking about possible issues and lawsuits when it comes to ownership. It also gives producers the power to dictate a fair price for their work.
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